Meta's AI companion app, Muse, surpassed 10 million U.S. downloads within 40 days of its launch and demonstrated strong user retention compared to rivals.
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🤖 Meta’s Muse hits 10M U.S. downloads in 40 days, a milestone reached by only 11 other apps Meta's AI companion Muse has surpassed 10 million U.S. downloads in its first 40 days, joining an exclusive group of apps that includes Threads. New data also shows Muse is retaining users at highe... 📰 Source: AI News & Artificial Intelligence | TechCrunch 🔗 Link: https://techcrunch.com/2026/10/20/metas-muse-hits-10m-u-s-downloads-in-40-days-a-milestone-reached-by-only-11-other-apps/ # AI # ArtificialIntelligence # DataScience
Open mention📈 Meta’s Muse is growing faster than ChatGPT did at launch Meta’s Muse has reached 10.2 million downloads in the U.S. in its first 40 days, nearly three times ChatGPT’s 3.7 million over the same period. According to Sensor Tower, only 11 other apps have ever reached the 10 million mark that quickly. Meta is also putting more money behind the app, increasing Muse’s share of its advertising spend from 23% in September to 39%. The early numbers look promising beyond downloads, too. Muse has a 14-day retention rate of 23%, ahead of the 16% average for ChatGPT, Claude and Grok. The real test now is whether Meta can turn that initial hype into lasting user growth. @aipost 🏴
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