OpenAI announced that ChatGPT Ads hit a $1 billion annualized revenue run rate in under 200 days, while expanding self-service ad buying to India, Europe, the…
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ChatGPT Ads achieved a $1 billion annualized revenue run rate in less than 200 days, following an initial $100 million milestone reached six weeks after launch. OpenAI has set a 2026 ad revenue forecast at $2.4 billion, facing pressure due to slower early-month performance compared to the current growth rate. Future projections indicate a target of nearly $11 billion in ad revenue for 2027 and $102 billion by 2030. This forecast assumes ad revenue per user will climb from about $3.50 in 2024 to around $60 by 2030. OpenAI reports tens of thousands of advertisers use ChatGPT Ads in more than 40 countries. Self-service access is expanding further, including India, Europe, the Middle East, and North Africa. ChatGPT’s weekly active users now exceed one billion. Advertising remains limited to the Free and Go tiers. Advertisers are unable to access private conversations, and paid ads do not influence responses. 📰 @aipost
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